Real-time bidding can be compared to a stock market, where the amount of demand at the moment determines the price of a stock. With real-time bidding, publishers set the floor price for an ad, but the demand still determines the final price. Real time bidding facilitated through an SSP can https://test-a-b56677.yomoblog.com/34598610/manual-article-review-is-required-for-this-article